Common Wealth Game

Competition for the leading position in the unstable mart: An in depth analysis of key factors UBI- Business experience Concepts Presented by: Arend Mulder Ricardo Serrano Helmi Soosaar Fall 2005 Mobile Industry Development Global gross sales of sprightly handsets, m 900 800 700 600 500 400 300 200 degree Celsius 0 1999 2000 2001 2002 2003 2004 2005 2006* Mobile phone sales give take a shit 779 m units in 2005. More than 100 M 3G phones will be sold in 2006. More than 200 m smartphones will be sold in 2008. 40 35 30 25 20 15 10 5 0 Nokia Motorola Samsung LG Sony Ericsson Siemens Competitive Intelligence Information Flow Recommendation & Action scheme to maintain competitive position Analysis & Interpretation Key Success gene Analysis Screening & Evaluation of relevant information Motorola paving the focal point in emerging mkts Motorola is pioneer & will dominate found on Key factors which company has the edge Sources Assumptions & Unknowns Key Intelligence Topic HRA® computer simulation of Success Factors Strong growth in emerging mobile phone markets, such as South America and Africa, is driveway demand for increasing numbers of entry-level devices, precisely the massmarket segments where Nokia and Motorola are among the strongest.

roughly 80% of the worlds population has mobile phone coverage, plainly only million 0 25% have a mobile phone. add 15 uld That is 3 billion citizenry whondia co I 2010! y have coverage and cannot ribers b subsc afford mobile communications, By 2006, we could see a quarter of Africas billion users. Emerging markets The growth of global mobile market : 1990 11m today 2 billion and in louvre years 3 billion! Latin America 8% Other harvesting market 22% Share of growth china 25% Africa/MidEast 20% Rest of Asia Pacific 25% Largest telecom market in the world 50 % from Asia Pacific Growth 2005: 400 M 2010: 650 M 50 % population jejuneness! 15 % Growth till 2010 3G in 2006:Growth up to 8 b by 2008 Prospects: 250... If you want to get a full essay, order it on our website: Orderessay

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